Did you see the hilarious Dannon Oikos Super Bowl commercial directed by Poptent’s Remy Neymarc? popt.in/0LFZA

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Assignment Summary

For over 100 years Eucerin has shown a passionate commitment to skincare. Eucerin promises high quality ingredients and clinically proven formulas that both help resolve skincare problems and help keep healthy skin, well, healthy. As the leader in the growing therapeutic skincare market, Eucerin skincare is safe for sensitive skin and so effective that dermatologists and pediatricians have trusted it for years.

Your video should demonstrate the Eucerin brand commitment while reinforcing that Eucerin has been pioneering Dermatological skincare and innovation over the past 100+ years and that we will continue that trend in the years to come. These spots should remind consumers that at Eucerin – We dedicate all of our passion and expertise to our consumers skincare needs, and that we make no compromises in researching, developing, and testing our products.

Videos should be :30 to :60 seconds and will be used primarily online. We are open to a variety of approaches and do not want to limit your creative freedom but ultimately, videos should stay within the Eucerin brand voice. This is your opportunity to show us your creative vision as we attempt to align ourselves with the breakthrough science of today, and beyond.

Deadline: March 5th, 2011

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TownHall: Passion for Skin for over 100 years

Thank you for joining this assignment for Beiersdorf, Inc.!

This is the Town Hall. It's where you can ask questions, leave comments or chat with your fellow creators. This is also where we'll make announcements and list award winners. Keep track of this conversation by checking back in from time to time or subscribing to the RSS using the link on the right.

Good luck! We hope to see your amazing work soon. Thank you again for participating in this project, we appreciate your hard work and creativity.

Please remember: our brand clients ask that you refrain from uploading your commercials to other video sharing sites. If you want to share your work, please use the Share options (link, embed, etc) found below each video. Thank you!
started by Beiersdorf, Inc. 
on January 16, 2012 9:37:59 AM
( edited by Jessica Scarane on January 25, 2012 11:39:57 AM )
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